Silvercup Studios, a film and television production facility company in Long Island City was formerly the Silvercup Bread Factory. Here a large-scale zoetrope — a pre-cinematic animation toy — shows bread rising and exploding above an assembly line. An earlier iteration of the animation shows the Lone Ranger with his horse Silver (Silvercup Bread Factory was a primary sponsor of the television show) and Tony Soprano, with three ducks frolicking in his pool—an image which precipitates Tony’s blackouts and subsequent foray into therapy (the HBO series The Sopranos is made at Silvercup Studios). The first productions to take place at Silvercup Studios were allegedly shot in the flour silo room.

The piece pays tribute to the history of Silvercup and to the transition of the neighborhood from an industrial enclave to a mixed-use neighborhood, while also highlighting the material process of animation and analog film. Viewers experience the persistence-of-vision that makes film possible only if they take the step of turning the very large and heavy steel drum. The toy-like quality of the piece inspires spontaneous collaboration between visitors to the park as they activate the animation.